The Beauty Deo and The Diyosa

My darling project for the year is finished! It was the big launch of our new Belo Essentials Anti-perspirant Deodorant Spray (a.k.a. the Beauty Deo), along with its gorgeous endorser, Anne Curtis.  This had been my most favorite among all the projects I've handled so far for Belo Essentials.  The event was just really splendid, how it turned out was beyond my expectations! :)

The event was held on May 11 at the Trinoma Activity Center.  Let me share it with you through photos courtesy of my very creative teammate, Jem Yanzon. 

We turned Trinoma's stage into something which exuded the glam of Old Hollywood. :)

Those are Anne's backup dancers getting the top-down Ferrari ready for her 'grand entrance.'

There she goes. The nicest among all Belo Essentials endorsers.  Anne is really a sweetheart. :)

She rode the top-down Ferrari as it went down the ramp. :)

The activity center seemed like the ASAP stage with Anne's bonggang production number! :)

Will she let the event pass without belting a song? Of course not. 

Of course, my bosses were there. :) Aren't their colors lovely? Pang Candy Crush. :)

That's the Beauty Deo spray she's talking about! :) Get it for only P179.75.

She even used it right then and there. That's what you call an effective endorser. :)

Yaaaaay!  Got very nice feedback from my bosses about the launch event. Sooooo happy! :)  If you're wondering about this new baby in the Belo Essentials family, go ahead and try it!  Belo Essentials Beauty Deo Spray is now available in all leading supermarkets, drugstores and department stores nationwide for only P179.75.  Get your underarms BELOFIED! :)


Cheers,

The Beauty Deo

Very recently, a new product has taken the industry by storm.  I bet you've heard about The Beauty Deo.  Yup! That's the one. :)

Belo Essentials Whitening Anti-perspirant Deodorant, also known as "Belo Beauty Deo", was introduced to the market in June.  You may ask, why is it nicknamed such?  Let me tell you why.

Underarm skin, just like our skin on the face and body, needs more than just whitening to be considered beautiful.  Will you say I have beautiful skin if I'm as fair as Lucy Torres but as blotchy as a pimple-ridden teenager?  Certainly not.  In the same way, one can only boast that she has beautiful pits if they're not only white and smooth, but they also have no sign of big pores or chicken skin, redness, and stinky sweat.  If your underarms are not as beautiful as I described, do not fret.  Now, there's one solution to these stubborn underarm problems! :)  Aptly, the product is nicknamed The Beauty Deo because it gives you total underarm beauty.  It is certainly not just a "whitening deo" like the others.

Toni Gonzaga for Belo Essentials Beauty Deo

As written on the packaging, the Belo Beauty Deo has the following benefits:

• Whitens in just 7 days and controls darkening even before it starts (most brands whiten in two weeks!)
• Minimizes pores and smoothens underarm skin 
• Prevents redness and soothes skin after shaving, waxing, or plucking 
• Alcohol-free that guarantees non-darkening 
• Hypoallergenic and dermatologist tested

If you're wondering if the Beauty Deo really does all these, why not try it?  It's available in all leading supermarkets, department stores, and drugstores nationwide in two sizes: 40ml (P84.75) and 25ml (P49.75). Just a warning though.  Do not be surprised if the mechandiser tells you it's out of stock.  It's been selling so well since it was launched that as soon as the bottles are displayed on-shelf, they immediately go into the shopping carts of women.  The stores are now doubling up their orders in order to supply the demand.  SWEET! :)

Now let's wish each other good luck in our quest for totally beautiful underarms, so that when anybody asks as this question:

... we could proudly answer: "They've been beautifully Belofied!"

Cheers,

Summer State of Mind ;)

Who says summer's over?

For us, the people behind Belo Essentials, Belo Sun Expert, Belo Men, and Belo Nutraceuticals, SUMMER is only a state of mind.  In fact, in our heads, it only started and ended last Thursday and Friday, when June's already about to end! =P

A leisure resort in Laiya, San Juan, Batangas :) (photo sourtesy of Jem Yanzon)

A postcard-perfect photo by our MD,  Cristalle Henares :)

Love our candy colors! :) I was part of Team Green!

Happy workers are productive workers! :)

'Til our next playtime, guys! :)


Cheers,

LUCTOR ET EMERGO

Struggles develop strengths.

No struggle, no progress.

When champions get punched in the gut,

they recognize it.

But they don't waver and fall.

They stand.

Sales & Marketing Rally and Fellowship.

Fontana. March 01-02, 2012.

Cheers,

Let's Get BELOfied!

One thing that's awesome about my job is that you get to see your ideas come to life. What was once a simple and random idea, when further developed with the team, would eventually become a nationwide campaign for all the Filipinos to see. Weee! I am soooo proud!  :)

The recently launched program of my brand called "BELOfied! The Belo Essentials Beauty Makeover" is my baby.  I've watched over it ever since its conception, and now I had already given birth. Hehe. The "pregnancy" was as difficult as it was exciting.  Full days of not being able to even brush my hair because of tons of tasks, presentations to bosses and brand partners left and right, not to mention the stress that comes from agencies who fall short of expectations.  Haaay.  But it's all worth it. :)  Could you believe I wasn't able to sleep well on Tuesday night out of excitement about the promo launch the following day? Still using the analogy of a pregnant woman, para akong nagle-labor. Hahaha. =D

You know you have to 

get BELOfied!

Wahaha, I was part of this TV commercial but I bet you didn't catch my vague millisecond exposure. =P  Kaya nga extra eh. Hehe.  For your info, I'm at these frames:

 Now you know. ;) =P

Here are some of our fun photos during the shoot. :)

It's time you get BELOfied, too! :) All you have to do is buy Belo Essentials, fill out the entry form at http://apps.facebook.com/getbelofied, upload your photo, and tell us why you want to be BELOfied.  That will already give you the chance to win a P150,000 belo beauty makeover which includes Belo Medical services, clothes from Chocolate Clothing, hairstyling and makeup from celebrity stylist Lourd Ramos (Creations), and personality development lessons from Modern Academy.  On top of all these, you will also stand a chance to win cool prizes in the digital raffle.  :)

Did you ever imagine that going from drab to dab was this easy and fun? ;)  Log on to www.facebook.com/beloessentials for complete details.



Cheers,